Southwest Airlines - Interisland Ono Food Tour
Video | Experiential | Web | Email | Social
Southwest wanted to expand service between Hawaiian islands, and they wanted locals to know how affordable, easy, and convenient it was to fly with them. So we created the Interisland Ono Food Tour—whisking a few lucky Hawaii residents & influencers to feast across four islands in just two days.
I was sent along to direct a film crew, make creative pivots as opportunities and obstacles presented themselves, coach our talent through my video script, and act as creative liaison to the client’s marketing team. Drinking margs on the beach was not in the official job description, but I am always happy to go above and beyond expectations.
Video:
Web:
Email:
Creative Director: Luis Infante
Associate Creative Director: Christopher Davies
Art Director: Sarah Pinrut
Film Crew: JTwo Films